Why learn SEO? Why do it yourself? Why spend all this time when you could simply hire someone or some company to do it all for you? The easiest answer can be summed up in one word: money. SEO can easily cost you tens of thousands of dollars. These days, SEO companies are known to charge anywhere from $50 to $1000 an hour. This isn't because these companies are evil or greedy. It's because search engine optimization is an incredibly valuable and time consuming service.
But what if you could do it yourself? What if you could easily learn all the SEO "secrets"? You can save a ton of money, time, and frustration by doing it all yourself. Plus, you'll have the piece of mind that you brought your website huge success through your own knowledge and dedication - and that is priceless.